A catalyst for the ambitions of the brand.
The lens of clarity
Building on the idea of optics, the Clarivate lens, derived from the logo, presents the Clarivate world as one of precision and clarity.
Using this as a starting point, we built each business a brand world as a metaphor to its particular offering. Each world’s forms and qualities are different but they are unified by the same clean, clear aesthetic and Clarivate’s recognisable purple.
Using this as a starting point, we built each business a brand world as a metaphor to its particular offering. Each world’s forms and qualities are different but they are unified by the same clean, clear aesthetic and Clarivate’s recognisable purple.




