When typography enriches the visual language.
Expressive typography.
Typography is one of the pillars of the new design system. The modern grotesk font created for Clarivate plays an essential role as a recognition factor in the competitive landscape.
We created expressive typography treatments, to represent the idea of optics, focus, and clarity, and help present the value of Clarivate in a simple, elegant, and efficient manner.
We created expressive typography treatments, to represent the idea of optics, focus, and clarity, and help present the value of Clarivate in a simple, elegant, and efficient manner.
